@misc{Rolak_Irina_Ponyatiye_2021, author={Rolak, Irina}, address={Kielce}, howpublished={online}, year={2021}, publisher={Wydawnictwo Uniwersytetu Jana Kochanowskiego w Kielcach}, language={rosyjski}, abstract={V statye analiziruyetsya odno iz osnovnykh ponyatiynykh universaliy filosofii, kotoroye yavlyayetsya takzhe bazovym ponyatiyem korporativnoy kultury. V professionalnom diskurse etomu ponyatiyu sootvetstvuyet ekonomicheskiy termin, kotoryy imeyet svoi znacheniya i upotrebleniya. Takim ponyatiyem yavlyayetsya ‘tsennost'’. Tsennosti – eto kak materialnyye, tak i abstraktnyye ponyatiya i yavleniya, kotoryye lyudi tsenyat i starayutsya voploshchat' v zhizn' putem svoyey deyatel'nosti v organizatsii, prichastnosti k etoy organizatsii i kollektivu. Eto vliyayet na povedeniye sotrudikov firmy, prichem organizatsionnyye tsennosti zachastuyu prevaliruyut nad privitymi kul'turnymi tsennostyami. Prinyataya iyerarkhiya tsennostey predopredelyayet normy – nepisanyye pravila, na kotorykh baziruyetsya obshchestvennaya zhizn' v organizatsii. Provedennyy analiz pozvolyayet boleye tochno opredelit' ponyatiye tsennost v biznes-diskurse, chto neobkhodimo kak dlya perevodcheskoy deyatel'nosti, tak i lyubogo vida uchastiya v mezhkulturnoy kommunikatsii, osobenno v multinatsionanykh kompaniyakh.}, title={Ponyatiye «tsennost» v polskom i russkom biznes-diskurse}, type={tekst}, doi={10.25951/4697}, }